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COVID-19 portal: initiatives of our member companies
The global health crisis we face today is an unprecedented challenge for our society. Our member companies have taken immediate action to protect employees, but also to ensure, wherever possible, business continuity. American companies are committed to Europe and stand ready to help policy-makers as they steer the region through the crisis.
Our member companies are also doing what they can to help local communities in Europe and around the world. They contribute their skills, capacities and infrastructure to provide resources to respond to the crisis and support health workers.
Here are some of their stories:
Amazon has donated over €21 million to support individuals and communities most affected by COVID-19. Donations have been made to local Red Cross organisations in the UK, Germany, France, Spain and the Civil Protection Department in Italy as well as to non-profit organisations across Europe. In addition, Amazon has launched a free webinar series in Spain and donated thousands of protective items to hospitals in Italy.
Amgen and the Amgen Foundation have committed up to $12.5 Million to support local COVID-19 emergency response efforts, including more than $1 Million in Europe. The Amgen Foundation will also match donations made by Amgen staff around the globe who wish to contribute their own funds to the relief efforts.
Amway has donated 110K$ to local organisations across Europe fighting on the frontline of COVID-19 such as the Red Cross, Emergency Services, and Civil Protection to help them purchase the supplies they desperately need in every market where Amway Europe operates. Amway has also launched a fundraising campaign and is involved in additional efforts that are in line with Amway’s values to help people live better, healthier lives which is why the company's employees work closely with charitable organizations and local hospitals to identify ways the global organization can provide aid during the pandemic. See here and here.
Bank of America has committed $100 million in philanthropic grants globally to help address the impacts of coronavirus, as a part of its ongoing support for the communities in which it operates. These grants are already helping organisations to increase their medical response capacity, address food scarcity, increase access to learning and support the most vulnerable populations. Funds already allocated within the EU include Red Cross organisations Cruz Roja Espanola, Croce Rossa Italiana and La Croix-Rouge française, which are providing on the ground support to communities in need across Spain, Italy and France respectively. Bank of America is also supporting the Global Food Banking Network, a non-profit that works to create, sustain and strengthen local food banks across Europe.
The Baxter International Foundation is providing more than $2 million in financial support for humanitarian relief organizations on the front lines of the pandemic globally. The Foundation established a $1 million grant to support Save the Children’s global dynamic initiatives through emergency relief for children and families during COVID-19. For example, in Italy, Save the Children employees and local partners shop for and distribute basic necessities, like food and hygiene products, directly to low-income children and families facing increased health, education and safety risks amid COVID-19. Baxter offices across Europe also engaged in local volunteering campaigns and donated protective gear to hospitals in their respective regions.
Cargill has committed $35 million to COVID-19 community relief as well as longer-term recovery efforts, in an effort to help customers and support communities where Cargill operates.
The Caterpillar Foundation has committed $10 million to support tackling the pandemic; providing resources to medical care; addressing food insecurity; and enabling online education for youth. Support was given to global organizations and COVID-19 funds, including the UN Foundation / WHO Solidarity Response Fund, the King Baudouin Foundation Fund, the Global Foodbanking Network, and locally to nearly 50 communities around the world where Caterpillar employees live and work.
Cisco has committed to donate $225 million to support global and local responses to COVID-19. These donations will be focused on supporting healthcare, education, government response and critical technology. Recipients include the United Nation’s COVID-19 Solidarity Response Fund, and the World Health Organisation (WHO). Cisco’s Country Digital Acceleration (CDA) program provides funding to governments and businesses to rapidly deploy COVID-19 related technology solutions, and supporting access to Cisco’s technologies to frontline workers. Additionally, Cisco has established various funds to support the work of nongovernmental organisations.
The Coca Cola Foundation is contributing to support relief efforts in Canada, China, Italy and the US by providing over $120 million in support of COVID-19 related efforts.
CNH Industrial has committed $2 million to help individuals and communities impacted by COVID-19, both during and post-emergency. This Solidarity Fund aims to support projects surrounding health, food insecurity, and education for young people, in communities around the world, catering to specific local needs.
DuPont has been working around the clock to deliver solutions that help with the prevention and control of the COVID-19 global pandemic. Some examples of DuPont's support include: a total of $100,000 in donations to Italy, Spain, France and Turkey; providing more than 50,000 coveralls and other protective personal equipment like gloves and safety glasses to protect health care workers in several European countries; more than 27.5 tons of hand sanitizer donated to hospitals and elderly homes as well as to the Red Cross in Germany. Read more here.
Estee Lauder Companies (ELC) relief efforts have included a mix of financial, product and hand sanitizer donations. ELC’s relief efforts in EMEA spanned multiple organisations across more than 15 countries. ELC’s donations have, for example, helped provide Doctors Without Borders/Médecins Sans Frontières (MSF) with a grant to support their continued life-saving work around the world and response to coronavirus in under-resourced and highly impacted countries.
ExxonMobil has donated, through its SARPOM refinery, to healthcare organizations in Italy. Esso Italiana donated to support home care activities for cancer patients in Italy and Esso contributed to the “Big Night In” fundraiser to aid charities in the UK. ExxonMobil has also set up several direct contributions and donation matching programs in Belgium, the Czech Republic, Germany, Hungary, Italy and the Netherlands, to support local relief organizations such as the Red Cross in addition to providing financial support to help COVID-19 efforts in North and South America, Asia Pacific, Africa and the Middle east – see this link for additional details.
Facebook has launched a small business grant scheme, offering $100 million in total. The company has also set up a resilience hub for small businesses. Furthermore, Facebook is also supporting global health experts and relief experts through data and tools, matching $20 million in donations to COVID-19 relief efforts and donating $25 million to healthcare workers as well as supporting the #BuildforCOVID19 Global Hackathon. See here for additional efforts.
GE through the GE Foundation has pledged $1million to the COVID-19 Solidarity Response Fund.
Herbalife Nutrition has donated $50,000 to Feed the Children US. Further, the World Food Programme USA has utilised $333,000 from their Emergency Response Fund to support programs in areas impacted by COVID-19. Moreover, Herbalife has established emergency fundraising appeals in Italy, Spain and Portugal to collect donations to support frontline COVID-19 responses.
The HP Foundation has donated $1 million in grants to support with medical supplies which was provided to Italian hospitals and another $1.5 million has been pledged since. An incremental $2 million dollars were also approved in a cash match program and will double match charitable donations from 1 March to 31 October. To provide further cybersecurity measures as many people are working from home, HP Sure Click Pro is free of charge through September 30 to all HP and non-HP Windows 10 PC users. HP and the HP Foundation have committed to donate approximately $8 million in products and grants to support learning in communities impacted by COVID-19, and provides solutions to support distant learning via HP Life, HP Refresh and its BeOnline program.
JP Morgan Chase made a $50 million global philanthropic commitment to address the immediate public health and long-term economic challenges, including grants to assist small businesses vulnerable to significant economic hardships in China, Europe and the US. In addition, J.P. Morgan is advising governments on how to channel relief funding to SMEs which would otherwise risk going unidentified and not receive the help they need.
Intel has donated $6 million to support COVID-19 relief efforts, and has pledged an additional $10 million in donations to support local communities. Intel Foundation will also donate €500,000 to Irish charities.
Lockheed Martin has committed to donate $10 million to non-profit organisations involved in supporting the COVID-19 relief efforts.
Mars Incorporated will donate $20 million to support communities affected by COVID-19. Donations will support CARE for critical supplies and expertise to be deployed in the developing world, the UN World Food Programme's transport and delivery of critical supplies, and Humane Society International’s care for pets surrendered to shelters due to impacts of COVID-19.
P&G will provide a donation of $1 million to support the work of the International Federation of Red Cross and Red Crescent Societies’ COVID-19 appeal, as well as European Red Cross Red Crescent societies.
Philip Morris International (PMI) has pledged over $24 million to support actions tackling the COVID-19 pandemic, with almost half of funds allocated towards efforts in Europe. Its support will continue to grow as PMI works to meet the evolving needs of the communities in which it operates. The company’s ongoing and planned initiatives span 60 countries and involve monetary and in-kind donations, as well as volunteer work by teams to support efforts to combat the virus and help those most affected. Activities include providing protective equipment to trade partners, support to care communities, procurement support to purchase items essential to the fight against COVID-19, financial support to institutions and NGOs working to end this crisis and some factories producing hand sanitiser and masks for local communities.
S&P Global Foundation, charitable arm of S&P Global, will provide $2 million in funds to support global responses to COVID-19 in the form of grants given to NGOs with focus on food scarcity, medical supplies and general COVID-19 response.
Salesforce has donated $3 million to various funds to support COVID-19 efforts.
The Starbucks Foundation has donated over $3 million to support community response efforts relating to COVID-19 worldwide. $1 million will be donated to the COVID-19 Solidarity Response Fund in support of the World Health Organisation (WHO), which strengthens the WHO’s efforts to track and understand the spread of the virus, helps patients to receive care and workers to get essential supplies and information. It also accelerates the development of vaccines, tests and treatments.
The UPS Foundation has launched COVID-19 relief support efforts that have allocated more than $6 million to United Nations agencies, humanitarian relief partners, community-based non-profit and international NGOs to support global response to the healthcare crisis.
The UiPath Foundation is providing continuous support to the vulnerable children enrolled in its educational programmes and to their family members which includes approximately 800 persons: hygiene items and 1 tonne of basic food products have been distributed to these families from 4 areas of Romania. Another top priority was to enable the children's participation to on-line classes. Internal campaigns for the Global Emergency Fund have also enabled the Foundation to donate 2.5 tonnes of medical equipment (10,025 coveralls, 6600 protective gowns, 50,000 pairs of gloves, 1,380 CUT gloves and 10,525 FFP2 masks, 12,150 single-use protective masks, 300 face shields) and repair 57 ventilators in Romanian hospitals.
Verizon’s total COVID-19 crisis commitment now stands at over $50 million in contributions and donations to nonprofits around the globe. This includes a $2.5 million grant to be shared across a group of international countries and charities offering healthcare support and food relief, and $3 million to the COVID-19 Solidarity Response Fund for the World Health Organization (WHO), in addition to a previous $2 million donation, as part of a partnership with Global Citizen’s “One World: Together At Home” global broadcast special to help aid healthcare workers in the fight against the COVID-19 pandemic.
ViacomCBS have created a $100 million coronavirus relief fund in the US to support employees whose livelihoods have been affected by the shutdown in TV and film production.
Cisco is working to support the economic, education and healthcare challenges of COVID-19, by providing free video conferencing solutions and free security offerings and advice on staying connected while social distancing. Cisco has introduced a new Business Resiliency Program which includes $2.5 billion in financing to help organisations access solutions they need to keep employees safe, and businesses running. This will also allow customers to defer 95% of payments of new products. During the first 24 hours of the free-sign up to Cisco’s WebEx platform, over 40,000 new subscriptions were received. So far, the daily meeting volume on WebEx has doubled since early March and at peak times its volume is up to 24 times more than usual. Watch Cisco CEO Chuck Robbins outline the company’s global efforts to tackle the effects of COVID-19, and read Cisco’s VP for Public Policy and Government Affairs EMEAR Pastora Valero’s blog post on Cisco’s efforts to support governments and citizens respond.
Dell Technologies has outlined a giving strategy, including funds and in-kind technology donations. For example, its advanced computing clusters are being used to understand disease outbreaks like COVID-19, how they spread and how to better track them. The company is also encouraging users of their Alienware PCs to ‘lend’ their computing power in order to support Folding@home’s efforts to find new therapeutic opportunities for COVID-19.
Facebook has launched COVID-19 Information Center, which is featured at the top of News Feed on Facebook and includes real-time updates from national health authorities and global organisations, such as the WHO.
Google is partnering with the US government to develop an authoritative resource for COVID-19 education, prevention and local resources.
IBM is applying its resources of data, knowledge, computing power and insights to manage the COVID-19 outbreak. These efforts include accelerating drug discovery with supercomputers, harnessing the world’s compute power, supporting remote learning and providing trusted information to citizens and governments, healthcare and academic institutions globally.
IBM, Google, Hewlett Packard Enterprise, Amazon and Microsoft are partnering with White House and the US Department of Energy to create a COVID-19 High Performance Computing (HPC) Consortium, an effort to provide access to 16 supercomputers, and to bring together expertise and computing capabilities to support fight against COVID-19.
Intel has pledged $40 million to fund a technology initiative ‘Intel COVID-19 Response and Readiness and Online Learning Initiatives’, which will help to accelerate access to technology for patient care, speed scientific research using high-performance computing, and ensuring access to online learning for students. Read a blog post by Julian Lageard, Intel Corporation, on how technology can be used to combat COVID-19 and help society be better prepared for future crisis.
RELX is offering their data to support healthcare professionals, medical researchers and businesses in their fight against the COVID-19 pandemic. Initiatives include online resource centres with latest scientific research on COVID-19, an evidence-based toolkit for clinicians and turning an exhibitions venue in into a functional hospital.
Salesforce is supporting the work of emergency response and care management teams, and call centers for health systems affected by COVID-19 through free access to its Health Cloud service. Salesforce is also offering free solutions to assist organisations, companies and individuals.
UiPath is employing software automation to help overcome the issues caused by COVID-19; among many others, this helps in accelerating COVID-19 testing and automating the results.
Verizon’s networks continue to perform strongly as they are designed and built to be ready to manage evolving demands related to COVID-19. Verizon has centered its relief efforts on healthcare workers, small businesses, teachers, students, military and those who serve as first responders. Verizon has extended its commitment to keep its customers connected through June 30 and will waive late fees that any residential or small business customers incur because of the coronavirus. Verizon's PayItForwardLIVE weekly live performances of global entertainers also support small businesses with grants of up to $10,000.
3M, GE Healthcare and Ford are working together to produce medical equipment to fight COVID-19, including respirators, ventilators and 3D face shields.
3M is addressing the COVID-19 pandemic from all angles as a leading provider of personal protective equipment and medical solutions. Around the world, 3M is working with governments, distributors and others to prioritize supplies to the most critical customer and public health needs. Since January 3M has doubled production of N95 respirators to 1.1 billion per year and will double its capacity again to 2 billion per year within the next 12 months.
Abbot develops the fastest available molecular point-of-care test for COVID-19, delivering results in as fast as five minutes.
Astra Zeneca has concluded an agreement with the European Commission to supply up to 400 million doses of the AZD1222 COVID-19 vaccine. Building on the existing agreement with Europe’s Inclusive Vaccines Alliance spearheaded by Germany, France, Italy and the Netherlands, this new agreement will give all EU member states the option to access the vaccine in an equitable manner at no profit during the pandemic. It also allows EU Member States to redirect doses to other European countries.
Baxter has boosted its capacity and production to help address higher demand since the COVID-19 outbreak: all Baxter facilities manufacturing critical products are maximizing production levels and assessing how to further increase supply, enabling the company to deliver as much as possible for those medical devices and medicines that are in high demand. The increased demand in their products created an additional 2000 new jobs globally (permanent positions and temporary employment) around 750 of which are in EMEA. The company also remains focused on supporting patients with chronic diseases who rely on life-sustaining Baxter therapies, including parenteral nutrition and dialysis.
Boeing will put to use its 3D printing technologies to produce protective face shields to support healthcare workers.
CNH Industrial has carried out some 100 initiatives in 18 countries. Personal protective equipment and hand sanitizer bottles were distributed to local health care institutions; ventilators were donated to the Italian Civil Protection department; cell phones and vehicles were provided to health authorities and generators were loaned to local organizations. Employees have also volunteered time and effort to help source and deliver essential food supplies to those in need during this time. Furthermore, the Company is continuing to develop and refine its health and safety protocols for all global employees. This Safety Protocol encompasses 48 different measures and is in full compliance with local regulations in all countries where the Company operates. This is now fully implemented and operational at all 67 plants and 45 logistics centers worldwide.
Diageo will provide Grain Neutral Spirits (GNS) to hand sanitizer producers in Italy, the UK, the US, and beyond. GNS is an ethyl alcohol normally used in the production of vodka and gin. This initiative should enable the production of more than 8 million 250ml bottles of hand sanitizer.
Dow is using its factories and raw materials handling, mixing and packaging capabilities to produce over 200 metric tonnes of hand sanitizer in Germany, Belgium, US and Brazil. The majority of the hand sanitizer will be donated to health systems and government agencies for their distribution.
Ecolab responded with urgency to the outbreak of the COVID-19 pandemic. The global hygiene and infection prevention leader increased its European production of hand sanitizers by 7 fold over the past few months. Ecolab was able to gear up rapidly to answer the call of national governments and support customers across industries by urgently supplying essential disinfection solutions where they were most needed. As activities and businesses reopened, Ecolab has provided hours of trainings and webinars to more than 5,000 customers across Europe to implement safe hygiene and cleaning procedures that help protect staff and returning consumers.
Estee Lauder Companies (ELC) has made financial, product and hand sanitizer donations to support efforts during the COVID-19 crisis, spanning multiple organisations across over 25 countries. ELC has provided medical services to approximately 25,000 families in Spain via Red Cross Spain (Cruz Roja); assistance to vulnerable communities in Italy, including delivering their groceries, medicines and essential items to their homes via Red Cross Italy (Croce Rossa); thousands of hand, face and skin care products to medical staff across countries including Spain, Russia, Nordics, Benelux, France, Switzerland, Turkey, Poland, Germany, Austria and Hungary; hand sanitizers to facilities near our Oevel manufacturing site in Belgium, including Kempen Networks of Hospitals, Veiligheidscentrum De Marly, University Hospitals Leuven, and the care centers of Perwijshof Armonea, Rustoord Vlaspand and Parel der Kempen.
ExxonMobil is working with the Global Center for Medical Innovation to use experience with polymer-based technologies to redesign and manufacture reusable personal protection equipment for healthcare workers, including face shields and masks. The company is also working to keep supplies of vital raw materials to make medical supplies - like protective equipment, syringes and cleaning products - flowing and it is increasing the supply of isopropyl alcohol (IPA), a key ingredient in hand sanitizer, and ensuring the supply of butyl rubber, which is used to make a component of medicine bottles. ExxonMobil donated isopropyl alcohol (IPA) to help produce hand sanitizer in Belgium and Germany and it donated fuel or lubricants to ambulance services in the Netherlands, the UK, Portugal and France. In addition, it supports local communities globally by donating medical supplies such as in Cyprus and France.
GE Healthcare has doubled its capacity of ventilator production and entered a partnership with Ford Motor Company to build simplified ventilators to help treat COVID-19 patients.
Honeywell has ramped up production of protective face masks in its facilities across the globe to meet growing demand. Honeywell has additionally donated $2 million worth of equipment to support hospitals in China.
HP Inc has transformed its 3D printing technology, expertise and capacity to deliver critical parts to support global efforts to battle COVID-19. Over 50,000 printed parts have already been delivered to hospitals and include face masks, face shields, mask adjusters, nasal swabs, hands-free door openers, and respirator parts. HP has also made available, for free, validated design files for parts that do not require complex assembly. To accelerate drug and vaccine research, HP is also deploying HP BioPrinters and associated supply cassettes, free of charge, to NGOs, government agencies and pharmaceutical companies.
Intel has donated over 1 million items of protective equipment (masks, gloves and more) to health care workers.
Johnson & Johnson Medical Devices Company and Prisma Health announced a collaboration to manufacture and distribute the VESper™ Ventilator Expansion Splitter, in support of patients and healthcare providers during the COVID-19 outbreak.
LVMH will use its production lines of perfume and cosmetics brands to produce hand sanitizing hydroalcoholic gels, delivered free of charge to health authorities. LVMH also plans to contribute to the supply of over 40 million face masks and over 3 million protective masks for medical workers.
Michelin has donated its stocks of personal protective equipment (including surgical masks and gloves) and has mobilised available raw materials for the supply of gel components so that local health infrastructures can benefit. This includes donations of over 1,000 tyres to ambulance crews, as well as over 375,500 protective masks in Europe. Michelin is also cooperating with partners and subcontractors to produce several hundred thousand surgical masks.
P&G will donate $10 million in the form of personal health hygiene, household products, sanitizers and financial support to people in need, including families, elderly citizens and health professionals. This includes providing at least 10,000 litres of hand sanitizers to 16 countries in Europe.
Raytheon Technologies has provided 19,000 masks, 75,000 pairs of gloves, and 3,000 medical trade Tyvek suits to support COVID-19 -related efforts, sent face masks to hospitals in China and France, and donated 90,000 pieces of protective equipment to the US Federal Emergency Management Agency (FEMA). Raytheon Technologies transformed its capabilities in additive technologies and available machines to produce face shields, and has provided a plasma cutter to cut medical scrubs patters.
Amgen entered a strategic partnership with Adaptive Biotechnologies to develop a therapeutic to prevent or treat COVID-19. The partnership is expected to leverage the complementarity of both companies and their capabilities. In addition, deCODE Genetics, a wholly owned subsidiary of Amgen, has published their initial genetic research providing insight on the early spread of SARS-Cov-2 virus in Iceland in the New England Journal of Medicine.
AstraZeneca has rapidly mobilized its research efforts to discovering novel coronavirus-neutralising antibodies as a treatment to prevent COVID-19 disease. The company will initiate a randomized, global clinical trial to assess the potential of Calquence (acalabrutinib) in the treatment of the exaggerated immune response (cytokine storm) associated with COVID-19 infection in severely ill patients. Together with the University of Oxford, AstraZeneca announced an agreement for the global development and distribution of the university’s potential recombinant adenovirus vaccine aimed at preventing COVID-19 infection.
Eli Lilly and AbCellera have entered into an agreement to co-develop antibody products for the treatment and prevention of COVID-19. Lilly has also entered into an agreement with the US National Institute of Allergy and Infectious Diseases (NIAID), on a study in NIAID's Adaptive COVID-19 Treatment Trial. This will begin in the US with a planned expansion to additional sites including Europe and Asia. Lastly, Lilly will advance an investigational selective monoclonal antibody against Angiopoietin 2 (Ang2), to Phase 2 testing in pneumonia patients hospitalized with COVID-19 who are at a higher risk of progressing to acute respiratory distress syndrome (ARDS).
Gilead Sciences is evaluating the safety and efficacy of a potential treatment for COVID-19. Seven clinical trials have been initiated in countries with a high prevalence of COVID-19. In coordination with national regulatory authorities worldwide, emergency treatment access is being provided free of charge for severely ill patients. Before knowing whether the treatment is effective, Gilead has also proactively scaled up manufacturing, to increase supply globally.
GSK is collaborating with companies and research groups across the world working on promising COVID-19 vaccine candidates through the use of our innovative vaccine adjuvant technology. On 14 April, GSK entered into a collaboration with Sanofi to develop an adjuvanted vaccine for COVID-19, using innovative technology from both companies, to help address the ongoing pandemic. Candidate vaccine expected to enter clinical trials in the second half of 2020 and, if successful, to be available in the second half of 2021. Across all collaborations for COVID-19 vaccines, GSK does not expect to profit from them during the pandemic. Any short-term profit generated will be put towards coronavirus-related research or long-term pandemic preparedness.
Johnson & Johnson announces a lead vaccine candidate for COVID-19, a landmark new partnership with the US Department of Health & Human Services and a commitment to supply 1 billion vaccines worldwide for emergency pandemic use.
Pfizer is accelerating its works to develop a COVID-19 vaccine while at the same time the company continues its relief efforts by supplying front line health workers with medicine and equipment. In Italy, Pfizer’s affiliate is providing €2.5 million worth of medicines and vaccines free of charge that can be used to prevent and manage the effect of COVID-19 in impacted regions.
Boeing is supporting COVID-19 relief efforts by offering their Dreamlifter cargo plane to transport critical and urgently needed supplies.
Cargill has mobilised its employee-led network of Cargill Cares Councils to work with food bank partners to support children and families facing food insecurity. Cargill has engaged their plants to donate vital ingredients such as disinfecting alcohol and glycerin, with 160,000 litres of disinfecting alcohol already provided to the Dutch and Belgian governments to support healthcare workers. Cargill is also providing support to agricultural communities and food industry workers.
Expedia Group has developed a number of initiatives to support travellers and partners during the COVID-19 emergency. Expedia Group is offering virtual tours of famous cities, monuments, museums and cultural experiences globally to inspire travel lovers at times when they are unable to travel. To show appreciation for healthcare workers, Expedia Group has also teamed up with hotel partners in Singapore to launch the Singapore Healthcare Heroes Programme which offers special rates to frontline healthcare professionals. Its brands have also launched communication campaigns to provide information on travel restrictions.
Ford is providing its press and fleet vehicles to supporting hospitals and health organisations, local organisations supporting elderly and vulnerable members of the community, pharmacies, government institutions and supermarket chains.
Lockheed Martin will provide its company corporate aircraft and vehicle fleet will also be used for delivering medical supplies and for use in logistics support. The company has additionally offered its facilities for crisis-related activities such as critical medical supply storage, distribution, and COVID-19 testing.
Mattel has launched the free digital platform Mattel Playroom to encourage kids to #KeepPlaying and to give tips for parents and caregivers. The online resource features activities and contents from iconic brands Barbie, Fisher Price, Hot Wheels, Thomas and Friends and more. Mattel has also launched the new #ThankYouHeroes toy line, the net proceeds of which will go to #FirstRespondersFirst, a fund to support healthcare workers. And as play is never cancelled, Mattel has also donated thousands of toys to children in need. Mattel has assisted hospitals by producing thousands of masks and face shields (+500,000) and donating thousands of surgical and N95 masks.
Starbucks will, where possible, offer free tall brewed coffee to frontline responders to the COVID-19 emergency through 3 May.
Uber is working with public health authorities to provide guidance to all users to ensure a health and safety-conscious approach. They also compensate lost earnings to driver and courier partners officially quarantined or diagnosed with COVID-19, and provide them with cleaning and protective equipment. Uber looked to leverage its platform business to support communities across the globe in tackling the emergency - from enabling contactless meal deliveries on Uber Eats to introducing phone ordering for elderly customers without smartphones or increasing earning opportunities for drivers, couriers, restaurants and truck drivers, while also cutting delivery fees. Additionally, Uber committed to provide 10 million free rides and deliveries to healthcare workers and people in need.
UPS is using the flexibility of its global network to keep vital global supply chains moving. UPS collaborates with governments and companies globally, including working with the US Federal Emergency Management Agency (FEMA) on “Project Airbridge” to provide supply chain services for the agency’s distribution of personal protective equipment throughout the US. In Europe, UPS is working with healthcare manufacturer QIAGEN on the global distribution of COVID-19 testing kits. UPS also provided freight delivery service for 300 ventilators for NHS England. To help SMEs with business continuity, UPS is working with the French government to ensure that small and medium sized businesses have the tools they need to reach their customers and grow their businesses on ecommerce channels.
ViacomCBS have so far rolled out two campaigns internationally, across social and linear platforms, to educate audiences about the importance of social distancing and ways of connecting through entertainment: #AloneTogether and #KidsTogether. These are amplified by tailored campaigns in EU countries, using local artists and directing donations to local funds (like the Civil Protection fund in Italy). The #KidsTogether campaign uses well-known characters such as SpongeBob, Dora and Paw Patrol to engage with children and their families, sharing tips for staying healthy and activities to do together while at home. Different initiatives are taking place in EU countries, such as free access to the new ‘Books for Kids by Nickelodeon’ application in France to help families keep their children engaged and learning during lockdown.