AmChams in Europe webinar on the COVID-19 crisis and economic recovery

Last week, on Friday, 3 July, the AmChams in Europe network hosted the second live webinar on the topic of The COVID-19 crisis and economic recovery – How is business across Europe and Eurasia responding to these challenges? The discussion during the panel focused on the current reality for business around the world as well as the steps needed for economic recovery. 

The panelists included 4 members from AmChams across Europe and wider Europe:

  • Maxime Bureau, Director for Government Affairs & Sustainability for Europe, the Middle East and Africa, 3M and Chairman, AmCham EU. 

  • Malin Parkler, Country Manager, Pfizer, Chair, AmCham Sweden; 

  • Leonid Tarasov, Country Manager, Delta Airlines, Board member, AmCham Russia; 

  • Ruza Tomic Fontana, General Manager, Coca-Cola HBC for Croatia, Bosnia-Herzegovina and Slovenia, President, AmCham Croatia.

The event was moderated by Susan Danger, CEO of AmCham EU in her capacity as Chair of AmChams in Europe.

News
8 Jul 2020
AmChams in Europe  webinar on the COVID-19 crisis and economic recovery

The panelists detailed the challenges and opportunities for their companies and their respective countries in the face of the pandemic. One word was repeated by every single panelist: trust. Panelists concluded that due to the current situation there is a lack of predictability and certainty, therefore, the role of every employer, government, business and every citizen is to work towards the common goal of strong economic recovery.

We would like to thank all the panelists for the engaging discussion and AmCham Slovenia as the AmChams in Europe Secretariat for hosting this event. 

Related items

A group of people standing on the steps outside the US Capitol building under a cloudy sky.
News
5 Oct 2026

Making the case for the transatlantic relationship in Washington, DC

From Monday, 28 September to Thursday, 1 October 2026, AmCham EU led a delegation of members to Washington, DC to bring the views of the business community to policymakers in Congress and the administration. Discussions showed that both sides value the stability the Turnberry framework agreement brings. While parts of the agreement remain to be implemented, meetings pointed to the possibility for cooperation on economic security. Implementation will continue to need dialogue between the two sides, which is expected to carry on after the mid-term elections.

Transatlantic
Read more
Read more about Making the case for the transatlantic relationship in Washington, DC
News
29 Sep 2026

Building trust without slowing innovation

At RAID 2026, Thibaut L’Ortye, Chief Policy and Public Affairs Officer, AmCham EU joined a panel discussion on EU-US regulatory approaches to technology. Taking place on Tuesday, 29 September 2026, the discussion explored how transatlantic cooperation can focus on shared outcomes rather than identical rulebooks, including on cybersecurity, AI safety, consumer protection and resilient supply chains. Mr L’Ortye also highlighted the wider conditions needed to strengthen Europe’s competitiveness.

Industry
Simplification
Read more
Read more about Building trust without slowing innovation
Position Paper
25 Sep 2026

Closing the gap between customs and VAT rules

The reform of the Union Customs Code changes who is treated as the ‘importer’ when a non-EU company uses an indirect customs representative. That creates a problem under the EU VAT Directive, which links import VAT deduction to being identified as the importer or consignee. In practice, the non-EU company may no longer meet that requirement, while the customs representative may not qualify for the deduction either.

That could leave import VAT irrecoverable and create uncertainty for businesses using established import models. The Commission should ensure that the non-EU principal can still be identified in customs data for VAT purposes and fix the mismatch between the UCC and the VAT Directive.

Learn more about what changes are needed to keep import VAT deductibility workable under the new customs framework.

Read more about Closing the gap between customs and VAT rules