Learn more about this and other stories of American companies’ commitment to the communities they interact with and the places they call home on Invested in Europe.
Invested in Europe: paving the way for water efficiency with DuPont
In Fredericia, Denmark, DuPont is helping to change the way Carlsberg Group uses water to brew beer. DuPont and its partners implemented a state-of-the-art Total Water Management treatment plant at Carlsberg’s Fredericia brewery and connected processes at the wastewater plant, water recovery plant and in production. With these innovations, they reduced water consumption by 500,000m3 annually and produced biogas that accounts for 15% of the heat used on site. Recognised by the Global Water Awards in 2022, DuPont may have helped to make Fredericia the world’s most water-efficient brewery.

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Stressing the importance of open trade in Strasbourg
From Tuesday, 16 to Wednesday, 17 June, AmCham EU travelled to the European Parliament in Strasbourg, France for a series of meetings on EU trade and external affairs policy developments. The delegation engaged with Members of the European Parliament and political group advisers to share business perspectives on the future of the EU-US relationship. Discussions focused on the need to reset transatlantic trade and investment ties, strengthen Europe’s competitiveness and preserve open, rules-based markets. Members also highlighted the importance of avoiding tariffs, reducing regulatory complexity, deepening cooperation on economic security, critical supply chains and digital policy as well as ensuring that resilience measures remain proportionate, predictable and open to trusted partners.
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How can Europe strengthen its digital resilience while remaining open to the partnerships that drive AI innovation? On Wednesday, 17 June, Malte Lohan, CEO, AmCham EU, addressed this at a conference organised by the Cypriot Presidency of the Council of the EU in Nicosia, Cyprus. Discussions focused on how Europe can build a more resilient digital ecosystem while remaining an attractive destination for investment and innovation. Mr Lohan underlined that secure supply chains and trusted partnerships are essential to Europe’s AI competitiveness. He also highlighted the role of US businesses as committed partners in helping Europe build and compete globally, while stressing the need for balanced policies that strengthen resilience and give companies the confidence to invest in Europe.
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Implementing the EU-US Joint Statement
With the EU having formally adopted the tariff reductions agreed under the EU-US Framework Agreement, the two sides now have an opportunity to enter a new phase.
The agreement has the potential to help restore stability and predictability for citizens and businesses on both sides of the Atlantic and provide the basis for continued collaborationbetween the EU and US. The goal should be to bring their shared $9.8 trillion commercial relationship to a more constructive place, focusing on cooperation where interests align.
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