At the European Digital Advocacy Summit 2024, Thibaut L’Ortye, Senior Director of Public Affairs, AmCham EU spoke on how businesses help maintain stability and overcome challenges in turbulent times. Organised by the Public Affairs Council on Wednesday, 4 December, Mr L’Ortye highlighted the importance of a principle-based, non-partisan approach to communication, prioritising clarity while acknowledging complexity. By taking these steps, organisations can demonstrate long-term consistency on issues and build trust. With transparent, value-driven advocacy, industry can increasingly become important partners in addressing today’s most pressing challenges.
Navigating uncertainty with the Public Affairs Council

Related items
:focal())
INTA green light keeps EU-US deal on track
The European Parliament’s International Trade (INTA) Committee vote to approve the Commission’s tariff reduction proposals keeps the implementation of the July 2025 EU-US Framework Agreement on track. This vote was a critical signal that the EU intends to stick to its side of the deal, just as we expect the US to uphold theirs.
AmCham EU now calls for the European Parliament to adopt these proposals in a plenary vote at the earliest possible opportunity. The transatlantic commercial relationship is worth $9.8 trillion, with $6.4 billion in goods and services exchanged between Europe and the US every day. Predictability on the rules and costs of trading across the Atlantic is essential for planning, investment and jobs.
AmCham EU is opposed to broad-based tariffs. We understand MEPs’ caution in a volatile transatlantic political environment and have called for the US administration to provide greater clarity on its tariff policy. However, given political priorities on both sides, we still see the EU-US Framework Agreement as the most realistic path to securing a more constructive EU-US trade and investment climate that helps businesses plan ahead.
Beyond tariffs, the Framework Agreement offers a platform for deeper EU-US cooperation on shared priorities, including critical minerals supply chains, addressing nonmarket practices and strengthening cybersecurity. Today’s vote paves the way for the next phase of that agenda.
:focal())
Transatlantic Dinner 2026
On Tuesday, 17 March, AmCham EU hosted its Transatlantic Dinner, bringing together AmCham EU senior members, selected partners and representatives from the European institutions for an exchange with Andrew Puzder, US Ambassador to the EU and Vsevolod Chentsov, Ukrainian Ambassador to the EU.
Malte Lohan, CEO, AmCham EU, opened the evening by reaffirming the organisation’s commitment to building a strong Europe and strengthening transatlantic ties. Liam Benham (Boeing), Chair, AmCham EU, highlighted the challenging environment for businesses amid economic and political uncertainty, while underscoring the resilience of the transatlantic economy, now valued at $9.8 trillion. He emphasised the importance of predictability, a competitive Europe and an open investment environment to support growth.
The discussion also highlighted the role of business in supporting Ukraine’s reconstruction and recovery, as well as the importance of continued cooperation between the EU and US to strengthen economic ties and address shared challenges.
:focal())
Transatlantic Conference 2026: in review
At a time of growing economic uncertainty and geopolitical fragmentation, this year’s Transatlantic Conference delivered a clear message: the EU-US partnership remains indispensable, but it must adapt. From trade and competitiveness to innovation and security, discussions throughout the day underscored that closer cooperation is essential to sustain growth and shape global standards. While differences persist, rebuilding trust, simplifying the regulatory environment and maintaining open dialogue will be critical to unlocking the full potential of the transatlantic relationship.
Crossed wires: how to reconnect transatlantic ties?, explored how policymakers and industry can restore momentum in the relationship and cooperate to tackle new realities. Discussions focused on the future of transatlantic trade, Europe’s competitiveness, the role of lawmakers and how trust between partners can be reinforced.
Policy priorities
Insights and advocacy driving Europe’s policy agenda. Our priorities support growth, innovation and a stronger transatlantic economy.
Membership
Connecting business and policymakers to strengthen the voice of American companies in Europe.