Join us at the World Trade Organization’s (WTO) Public Forum on Friday, 15 September to learn how to avoid green protectionism and address the barriers to an inclusive green transition. Taking part in the WTO’s ‘It is Time for Action’, we are bringing together speakers like Emanuele Frezza, (UPS Europe) Vice-Chair, Trade Committee, AmCham EU; Syahril Syazli Ghazali, Ambassador, Permanent Mission of Malaysia to the WTO and Colette van der Ven, Founder and Director, TULIP Consulting to discuss how to differentiate between legitimate environmental policies and illegitimate green protectionism. Moderating the session is Bryce Baschuk, World Trade Reporter, Bloomberg News. Tune in to hear how we can reach a fairer approach to global trade.
Balancing environmental goals and global fairness in trade
Join us at the World Trade Organization’s (WTO) Public Forum on Friday, 15 September to learn how to avoid green protectionism and address the barriers to an inclusive green transition. Taking part in the WTO’s ‘It is Time for Action’, we are bringing together speakers like Emanuele Frezza, (UPS Europe) Vice-Chair, Trade Committee, AmCham EU; Syahril Syazli Ghazali, Ambassador, Permanent Mission of Malaysia to the WTO and Colette van der Ven, Founder and Director, TULIP Consulting to discuss how to differentiate between legitimate environmental policies and illegitimate green protectionism. Moderating the session is Bryce Baschuk, World Trade Reporter, Bloomberg News. Tune in to hear how we can reach a fairer approach to global trade.
Related items
:focal())
Blog
3 Apr 2026
FSR compliance: complexity undermining competitiveness
The EU proposed the Foreign Subsidies Regulation (FSR) in 2021 to address foreign subsidies distorting the Single Market. Operating as a screening instrument behind merger control, it requires companies to notify the European Commission of foreign financial contributions (FFCs) they may receive when participating in public procurement or mergers and acquisitions activity. Preventing FFCs from distorting the Single Market is an important goal – and one that must be achieved without creating its own disruptions.
:focal())
Blog
2 Apr 2026
One year on from ‘Liberation Day’, the transatlantic economy still stands strong – but it needs stability
Authored by Malte Lohan, CEO, AmCham EU
:focal())
News
1 Apr 2026
Discussing competitiveness in the agri-food sector in Barcelona
At the Alimentaria Conference in Barcelona, Edouard Coppieters, Senior Policy Adviser, AmCham EU, spoke about placing competitiveness at the centre of the European agri-food ecosystem. Taking place on Tuesday, 24 March, he outlined the role of simplification and Better Regulation principles in ensuring a stable agri-food supply chain and supporting the sector’s competitiveness. He noted that the sector operates within an international trade environment and that stakeholders across the value chain face challenges in adapting to the current legislative framework. He emphasised the need to simplify operations within the Single Market and ensure that legislation is fit for purpose rather than a box-ticking exercise. Aurélie Dufour, Europe Sustainability Engagement and Regulation Lead, Yum! Brands and Dirk Jacobs, Director-General, FoodDrinkEurope also joined the panel.
Policy priorities
Insights and advocacy driving Europe’s policy agenda. Our priorities support growth, innovation and a stronger transatlantic economy.
Membership
Connecting business and policymakers to strengthen the voice of American companies in Europe.